AI-Powered · Quantum-Secure · Self-Service SaaS

Smart packaging transforms your products into digitally connected assets

Proven in market with over 250 million products marked with ProtectCode and thousands of consumers protected worldwide.

Every code is unique

No app required

Self-service SaaS

Not just a QR code - a serialised QR code

ProtectCode is not just an average QR code. It is a serialised QR code, meaning every single product is unique and can provide advanced features and analytics through the proprietary Connect platform.

ProtectCode provides brands with the ability to engage customers, increase customer loyalty, increase repeat purchases, and improve trust through digitally connected packaging. ProtectCode can be provided with a perfectly paired PIN to offer a layer of counterfeit protection and be used to protect brands from double redemption.

Not using digitally connected packaging is costing your business access to a low-cost marketing channel that leads to increased sales.

Learn more about Connect →

Consumers are demanding  more transparency

Consumers want to know how the products they buy are being made and how they don't harm the environment. Brands that respond to this are winning.

$43.6 billion - the expected size of the global smart packaging market by 2027, growing at 5.2% CAGR. The Asia-Pacific region is expected to grow at the highest rate, driven by changing lifestyles, demand for branded products, and for fresh and quality food.

Price is no longer the most important factor

Digitally connected smart packaging with ProtectCode can deliver all of the below.

Experience
Safety
Sustainability
Health & Wellness
Convenience

How serialised ProtectCodes are better than normal QR codes

When the same QR code is on every product, you cannot achieve advanced analytics, loyalty, anti-counterfeiting, or authentication.

✕ Not Serialised - Every QR is the Same
Limited performance analytics
No loyalty program
No supply chain tracking capability
Limited targeting and remarketing
No authentication - loses customer trust
✓ Serialised - Every QR Code is Unique
Advanced performance analytics
Consumer loyalty program
Advanced targeting and remarketing
Anti-counterfeiting monitoring
Tracking and tracing through the supply chain
Product authentication to gain trust and protect consumers
Satisfying consumer experience

Three steps to connected packaging

ProtectCode is app-less technology. Consumers scan using any smartphone camera - no download required.

1

Scan

ProtectCode can be seamlessly printed onto labels and protects the integrity of the product without the need for special printing inks or varnishes.

2

Authenticate

ProtectCode is embedded in a suitable position on your product packaging, accompanied by our rules-based programmable monitoring platform used to authenticate each individual product.

3

Engage

Smart packaging increases engagement and creates a moment of trust with a brand as well as capturing valuable data insights. Protect - Detect - Connect.

Integrated with Codeifai's Connect® Platform

ProtectCode and Connect® work together to transform your product packaging into a global billboard for your brand.

With the Connect platform you can generate thousands of serialised QR codes quickly and easily, run customised marketing campaigns with your brand identity, capture demographic and geographic first-party data with advanced analytics, integrate with CRM and social media platforms, and track and trace your products through the supply chain to end consumer.

Real-time brand protection monitoring identifies  possible counterfeiting hotspots

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Monitor for suspicious activity when a unique QR code is scanned multiple times in various locations and by different devices

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Custom rules give you full control over which products and regions to monitor

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Blacklist or whitelist countries to restrict or allow product scanning in specific regions

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Email alerts triggered automatically when a monitoring rule has been activated

Connect has  empowered brands to:

See a 10% to 15% month on month increase in QR code scans and authentications

Collect first-party data to integrate with CRM systems and provide personalised campaigns and offers

Increase digital sales by 5-10% through reordering and cross-selling

Discover new geographic markets and optimise advertising and production for these regions

Try ConnectQR for free today

Discover how our solutions can help elevate your brand, protect against fraud and enhance connections with your consumers.